Entenmann's

Branding, Web Design, Gamification

With a goal to increase sales and engagement amongst a younger demographic, Entenmann's ran a campaign "Entertain Your Senses", where customers had to purchase participating Entenmann's donut products to earn a choice of exciting rewards. The campaign was promoted via web, gamification, email and in-store packaging, with collateral that included a branded logo and engaging, hand-drawn visuals.