CLEARASIL

Web and Email Design, POS Design, Art Direction

Appealing to a Gen-Z audience and their parents, Clearasil's goal was clear; arm teens with tools to fight acne and offer them real rewards. To boost loyalty in pandemic times, Clearasil launched a national campaign "Feels to the Max", giving customers free Tidal music streaming with purchase of their products. With playful, hand drawn visuals and engaging typography, the campaign was communicated via email, web, social media and in-store packaging.